How to Build Your Own Personal Brand

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Session Titles:
1. First Things First
2. What is Personal Branding
3. Why Should I Bother?
4. Personal Branding Gone Wrong
5. Taking Inventory of Current Assets
6. Your Target Audience
7. How to Make it Work
8. The Key Values of Personal Branding
9. Bringing Your Brand to Life
10. Are You Aware of Building Your Personal Brand Now?

Program - How to Build Your Own Personal Brand



Whether you like it or not, you have a personal brand. How you look, talk – what you watch, how you work, what people say about you... everything associated with you; your beliefs, what you post on social media, and who you follow on Instagram... Whether you were devastated by Game of Thrones or whether you follow Korean soaps avidly. Everything. Literally everything makes up your personal brand – whether it's your social or professional persona, you have a unique brand.


Use this powerful tool of personal branding to your advantage and control the narrative about you than let it take its own unfettered shape and form!



  • Beginner Level

  • 10 Microlearning Sessions

  • 152 min. of Experiential Content

  • 90 Learning Actions

  • Group Discussions & Sharing

  • Offline Access

  • Lifetime Access via Mobile and Web

  • Digital Certificate shareable on LinkedIn


Content Curator, Leela Jusudason, is an independent marketing communications strategist who has worked through various levels of communications. She has worked as publicist for celebrities who've performed in Singapore and the region, and has helped develop and refine personal brands for luminaries during this rapidly evolving digital age.

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